Aug
31
This is Marketing
Know what you want, then communicate and deliver the goods to those who need it.
3 min read
Empathy
Jul
11
Marketing is Stories
Marketing is connecting with the stories and narratives your people ALREADY want to tell.
2 min read
Jun
25
Pique, don't pitch.
Connecting to the heart starts with knowing who you are talking to. Then making sure to talk and connect with that person in a way that piques their interest and curiosity. Learn 2 simple ways to do that.
2 min read
Jun
17
Create what your people want
I thought I knew my people, but right when I was about to build, catastrophe struck. Now I'm thinking through better ways to connect BEFORE I create.
2 min read